# Operational AI Systems > AI agents, bespoke software, automation and Answer Engine Optimisation for small and growing businesses across the UK. Based in Milton Keynes, working remotely with clients UK-wide and beyond. Founded 2022. ## About Operational AI Systems is a four-person UK consultancy founded and led by Doriel Alie. We design and build operational systems that earn trust: bespoke software, AI agents, workflow automation, and Answer Engine Optimisation. Our model blends deterministic foundations with AI applied where it genuinely strengthens outcomes, not where it impresses on a slide. Engagements range from short paid consultations and tailored AI roadmaps, through training teams on the off-the-shelf tools they already pay for (Microsoft Copilot, Claude, ChatGPT, Gemini), to end-to-end custom builds with ongoing support. ## Team - Doriel Alie — Founder & Lead Developer - Nate Denton — SEO, Web Design & Marketing (including Answer Engine Optimisation) - Senior Backend Engineer - Senior AI / ML Engineer ## Services - [AI Agents](/services/ai-automation): Custom AI agents and automations for email handling, scheduling, lead research, multi-source intelligence gathering, and repetitive workflows. Built with retrieval-augmented generation (RAG) for grounded answers. - [Bespoke Software](/services/bespoke-software): Admin portals, booking systems, client dashboards, and internal tools designed around how a business actually works. Multi-tenant ready when needed, single-tenant when not. - [AI Chatbots](/services/ai-chatbots): Customer service, appointment booking, lead qualification, multi-channel. - [Web & SEO](/services/web-seo): Modern websites that load fast, rank well, and carry real functionality (member areas, controlled releases, surveys, exams). Technical SEO and Core Web Vitals optimisation alongside. - [Answer Engine Optimisation](/services/aeo): Get cited inside ChatGPT, Perplexity, Google AI Overviews, and voice assistants. Schema markup, FAQ optimisation, entity building. - [AI Strategy Consulting](/services/ai-strategy): Practical AI readiness assessments, opportunity sizing, and phased implementation roadmaps for SMEs not ready to build yet. ## Case Studies - [Advisory Toolkit](/case-studies/strategic-advisory-toolkit): Phased, AI-assisted toolkit for an accountancy practice scaling advisory work past Making Tax Digital. - [Competitor Radar](/case-studies/agentic-competitor-radar): A weekly multi-agent intelligence pipeline for a regulated UK adult social care vendor. - [Document Sort & Store](/case-studies/document-management-platform): Multi-tenant AI-powered document classification platform for a regulated firm. - [Thinking Space](/case-studies/ai-journaling-partner): Private journaling app with five-channel memory retrieval, theme arcs, and daily reflection cards. - [Outreach Agent](/case-studies/outreach-agent): Multi-source outreach agent for a solo founder. - [Daily Ops Capture](/case-studies/account-manager-ops): Claude-configured daily operations system for high-pressure B2B account managers. ## Key Facts - All pricing is scope-led with fixed quotes after a paid discovery — no rate cards on the website by design. - GDPR compliant: UK / EU data processing, encrypted storage, no client data used for model training. - Tech stack: Next.js, React, TypeScript, Tailwind CSS, Python, Vercel, Supabase, OpenAI, Anthropic. - Engagement modes: Consult (paid review + roadmap), Train (configure existing tools), Build (end-to-end custom systems). ## Key Pages - [Homepage](/): AI agents, bespoke software, and AEO for UK businesses. - [All Services](/services): The three core areas of work. - [Sketcha](/sketcha): The pre-consultation AI sketch partner — talk through an idea and walk away with a plan. - [About](/about-us): The team, the philosophy, the way of working. - [Projects](/case-studies): Eight real builds with full write-ups. - [Blog](/blog): Practical AI articles for business operators. - [FAQs](/faqs): Common questions about AI adoption, software builds, and engagement shape. - [Contact](/contact): Get in touch. ## Local Areas We Serve Based in Milton Keynes, working remotely UK-wide. Local pages exist for: - [Milton Keynes](/areas/milton-keynes) - [Bletchley](/areas/bletchley) - [Newport Pagnell](/areas/newport-pagnell) - [Buckingham](/areas/buckingham) - [Wolverton](/areas/wolverton) - [Stony Stratford](/areas/stony-stratford) - [Leighton Buzzard](/areas/leighton-buzzard) - [Luton](/areas/luton) - [Bedford](/areas/bedford) - [Aylesbury](/areas/aylesbury) ## Contact - Email: info@operationalaisystems.com - Phone: 07917 715271 - WhatsApp: wa.me/447917715271 - Book a discovery call: /sketcha?action=book ## Company - Trading name: Operational AI Systems - Founded: 2022 - Structure: UK sole trader (Doriel Alie t/a Operational AI Systems) - Registered location: Milton Keynes, United Kingdom